• A*Star – SIMTech, TechMarket Place, Level 8, Innovis 2 Fusionopolis Way, Singapore 138638

  • 30th August 2019

  • 8.30 am – 3.00 pm

  • Dress Code: Smart Casual


The main objective of this roundtable is for A*Star SIMTech to seek better understanding of the sector and to extract, collect and harmonize workstreams that matters to the Maritime and Shipping Industry for research and development collaboration.

There appears to be a vacuum today, between the different industry bodies, in addressing opportunities and the underlying standards required to digitize the maritime and shipping supply chain.


Time Programme
8.30 AM – 9.00 AM Registration and Morning Coffee
9.00 AM – 9.10 AM

eGenie Initiative
by Capt. Peter Machado, Marketing Director eGenie Forum / Managing Director PM3

Followed by:

The signing of MOU between eGenie Forum and SASS

9.10 AM – 10.00 AM

Track 1 – Lean Process & Best Practise
The maritime supply industry has historically been analogue and transactional in nature. As the world changes around us with rapid technological development, customers and suppliers in the maritime supply industry need to make use of technical and digital opportunities, to streamline its supply chain including delivering supplies and services to vessels in port in a wider interest. Efficiencies do not only counter the constant cost pressure but also aiming at enhancing safety and reliability for stakeholders involved. Digital transformation has completed its transition – from initiative to business imperative. 

Danny Lien – Non-Executive Director Amos Group / President SASS,
A*Star & BCG

10.00 AM – 10.10 AM Short Break
10.10 AM – 11.00 AM Track 2 – Standardisation
To move the industry into the digital age, we need to agree on standards, defined as Document, Product and Process Standardization. This will enable proper eCatalogues and proper transaction integrations between buyers and suppliers, thus cutting down on manpower in the current very time consuming RFQ process – as well as enabling proper comparisons of quotes/offers.  Moderator:
John Inge Roetting, Star Information / Operations Director, eGF / System AS, A*Star & BCG  
11.00 AM – 11.10 AM Short Break
11.10 AM – 12.00 PM

Track 3 – Put AI + Machine Learning to work for your Supply Chain
For organizations looking to drive competitive differentiation at scale through superior outcomes and enhanced experiences, join this interactive session to build business platforms created through enabled people and cognitive workflows with your incumbent advantage in data, to build new capabilities for your enterprise. 

Dr. Lars Grünitz, Senior Manager – Process Improvement and Fleet Management – Berge Bulk Maritime Pte. Ltd. 

12.00 PM -12.15 PM

Closing By BK Lim, Managing Director, LeS & IPO SG / Executive Director, eGenie Forum and Ronald Leng, A*Star SIMTech 

12.15 PM – 3.00 PM Lunch and Networking 

Event Photos